Larry E. Daniel · Clayton, NC

Fix It, Then Scale It

Operations executive. Turnarounds, growth, and exits.

Portrait of Larry E. Daniel
$40Mexit, from the strategic plan I wrote at ACT Controls
$20Min 24 months at SRS Lighting, a company I founded
700employees led as VP of Operations
1,400KFC restaurants supported by my 135-person team

What I do

Three ways to work together

Fractional COO

Senior operating leadership, part time.
Plan, discipline, and execution without a full-time hire.

Full-time COO / CEO

Run the operation end to end.
From the front line to the boardroom.

Turnaround & growth

Stabilize what is failing.
Then build growth that sticks.

Stories

What fixing it looks like

A team of field technicians

MasterTech

Recognition when cash rewards weren’t allowed.

No bonuses or commissions were allowed, so I created the MasterTech ring and added diamonds as technicians hit their targets. Technicians also learned to sell. I still wear the ring.

$1.1M → $5M sales in 2 years

Two people reviewing paperwork

ACT Controls

A struggling hire became a collections win.

I moved a struggling project manager into calling clients, GCs and public schools, to ask what was holding payment. His bonus was based on receivable age. He was happy and successful: a win-win.

90% cut in receivables over 90 days

Two executives shaking hands beside control panels

ACT Controls

Stabilized a failing business and set up its sale.

I joined as Director of Operations and stabilized and repositioned a failing building-automation business. As VP of Operations I wrote the strategic plan that resulted in selling the company.

$40M sale

An industrial facility interior

SRS Lighting

Founded it and scaled it fast.

I founded SRS Lighting and grew it through internal growth and strategic acquisitions. I ran the P&L and played a key role in acquisitions by providing operational analysis of targets.

$20M revenue in 24 months

A technician repairing equipment in a busy restaurant

MasterTech

Schedule labor around the customer’s busiest days.

I redesigned technician schedules around Thursday–Sunday, when restaurants earn 70% of revenue. I gave technicians $500 on-the-spot approval authority. Repairs got faster and client satisfaction rose.

$500 on-the-spot authority; overtime and 1.5x after-hours fees eliminated

A parts warehouse with stocked shelves

MasterTech

Data that fixes it on the first call.

In my first six months I built predictive failure models from legacy mainframe data. I set up a hub-and-spoke inventory system to get the right parts to the right vans.

90% first-call completion in 90 days

Photos are illustrative scenes, not images of the companies named.

How I work

Assess. Stabilize. Scale.

“I observe, analyze, then implement.”

Illustrative scene: assess
01

Assess.

Walk the floor, read the numbers, find what is really broken.

Illustrative scene: stabilize
02

Stabilize.

Fix cash, people, and process so the business stops bleeding.

Illustrative scene: scale
03

Scale.

Build the systems and team that make growth stick.

Illustrative scene: a technician at workIllustrative scene: a boardroom meeting

About

Shop floor to boardroom

I started at KFC in 1981 as a service technician. I bought college textbooks on operations, management accounting, and finance, and taught myself programming. Within five years I was National Maintenance Manager, leading 135 people supporting 1,400 restaurants in more than 40 states and Canada.

Since then I have run operations at ACT Controls, founded and scaled SRS Lighting, built two technology companies, and, as Technical Director at Envista Forensics, grown a practice from $1.2M to $3.5M in two years.

I am at my best where a business needs a clear plan, disciplined execution, and growth that sticks.

Download résumé (PDF)

Speaking

Fix It, Then Scale It:
40 Years of Operational Turnarounds

A practical talk for ACG chapters, Vistage groups, and private equity teams: real stories of stabilizing businesses and scaling them.

Book the talk

Contact

Let’s talk

Fractional, full-time, or a talk for your group. I’d like to hear what you are working on.